Summary:
GFX Labs will provide user interface support for Morpho’s multichain expansion within Oku. GFX Labs will also proactively seek out new blockchain partners, and negotiate favorable terms to incentivize users to utilize curator vaults.
Motivation:
Blockchain ecosystems require borrow-lend protocols to offer users the full suite of expected DeFi services. Most L2 and alt-L1 chains also prefer to remain neutral and host protocols on their chain to provide the best user experience rather than deploy their own local, team-owned fork.
Morpho has become one of the premier borrow-lend protocols, with a differentiated product and an excellent safety record, making it a recognized name in DeFi lending alongside Aave, Compound, and MakerDAO. Its brand, established user base, and unique product make it desirable for L2 and alt-L1 stakeholders to request and incentivize Morpho deployment to their chain.
At the same time, expansion to new blockchains expands Morpho’s user base. New blockchains aggressively source users, and those users can be introduced to a world-class experience using Morpho for DeFi lending and borrowing.
Most blockchains have unique stakeholders that emerge to service them and their users, and deploying Morpho and supporting interfaces will grow and support the Morpho ecosystem of curators. Whether that is on a RWA-centric chain, a stablecoin-centric chain, or chains experimenting in GameFi, identity, social, and other niches, there are unique assets on each chain that can benefit from Morpho.
Put simply, Morpho can capture more growth by building a presence in more markets. Users and assets not present on Ethereum and Base currently cannot access Morpho, and all of the lending activity associated with those users and assets is ceded to competitors.
Morpho also benefits from decentralizing and diversifying its contact with end users. Integrating Morpho into a platform with an existing user base for spot trading, and maintained independently from the Morpho Association and other existing frontend providers, puts users first with multiple choices and points of access to the protocol.
Finally, every grant, subsidy, or incentive not secured by Morpho is available to competitors, like Aave, who actively pursue grants and incentives.
Why GFX Labs:
GFX is uniquely suited to helping Morpho grow quickly and sustainably. Our contributors have longstanding experience inside Compound and MakerDAO. GFX has also produced a small borrow-lend protocol that operates on Optimism. Our familiarity with how borrow-lend protocols are built and used, combined with Morpho’s differentiated product from competitors like Aave, Compound, MakerDAO, Spark, Liquity, and Euler, means that GFX knows how to thoughtfully represent Morpho’s benefits to potential partners.
With our Oku partnerships and involvement in Optimism and Arbitrum governance, GFX Labs maintains a wide network of relationships in the multichain space. It is especially important that Morpho expand its user, curator, and developer base across the Optimism Superchain, the Arbitrum Orbit chains, and the plethora of independent chains using OP, Arbitrum, Polygon, and ZK stack technology. If the chain is EVM, has users and resources for grants, then that chain needs a Morpho deployment.
GFX’s role in expanding Uniswap proves that we are capable of building out new, meaningful deployments of a blue-chip DeFi protocol. We have a track record of successfully deploying the protocol, passing ownership back to governance on Ethereum, and ensuring an intuitive, positive way for users to experience the protocol, driving rapid user acquisition.
GFX Labs deployed on major chains like BSC and Base, as well as numerous frontier markets, some of which will grow to meaningful size.
GFX Labs regularly serves on grant-giving committees. Across the Optimism, Polygon, and Arbitrum ecosystems, GFX knows what it is like to sit across the table from protocols seeking grants to deploy to a chain. We have evaluated, rejected, and approved hundreds of grants in 2024 alone. When a protocol wants a grant to defray costs and incentivize users, we know what grants providers seek.
After securing subsidies and incentives from partner chains, Oku is a perfect access point for new Morpho users. Boasting more than 8 order routers, over 11 bridges, and an easy on/off ramp for fiat, frictionlessly adding Morpho vaults to the platform will offer a best-in-class user experience.
This will help new Morpho deployments when deployed on chains that Oku already supports, immediately tap into existing user bases and bundled with other DeFi protocols in that market. More users get to try Morpho, existing curators can expand to new markets on those chains, and the protocol is further decentralized with an additional user interface.
Alternatively, some partners may wish for a white-labeled solution.
Specification:
Transfer $400,000 in MORPHO to GFX Labs’ address: gfxlabs.eth.
When the summed TVL of all Morpho deployments where GFX Labs is the first/primary user interface equals $100,000,000, then an additional $100,000 (at the time of proposal) will be transferred to gfxlabs.eth.
The Morpho Association is responsible for verifying when this milestone is met. A 7-day TWAP of the MORPHO price, beginning on the day this proposal is posted, will be used to determine the amount of MORPHO for direct transfer and vesting.
This specification outlines the terms of engagement between GFX Labs and Morpho DAO for providing user interface support and chain expansion services.
As a reference point, the Uniswap Foundation awarded GFX Labs $1.6M to build Oku, a ten-month project launched in July 2023. That scope was significantly larger than this integration, requiring a skilled team of 10 to develop the entire platform from scratch.
Project Timeline and Milestones
- Phase 1: Initial Development (3 months)
- Weeks 1-3: UX design and backend architecture
- Weeks 4-11: Interface development
- Weeks 12-13: Beta testing and refinement
- Phase 2: Post-Launch Support (3+ months)
- Continuous updates based on user feedback
- Feature enhancements and optimization
- Performance monitoring and improvements
Deliverables
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Complete Morpho interface integration within Oku.trade
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Backend infrastructure and support systems
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Ongoing maintenance and updates
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User experience improvements based on feedback
Next Steps:
When engaging stakeholders on a target chain, GFX Labs will seek a package of incentives and subsidies that keep the net cost to Morpho Association and Morpho DAO at or near zero.
While GFX Labs will seek the best and largest possible package for Morpho and its users, we will target chains where we believe Morpho can outperform. For major existing chains, that means significant incentives for aggressive market share capture. For newer chains, that means building a low-effort presence until it becomes clear which frontier chains will develop into meaningful markets.
GFX Labs has experience spearheading the expansion of major DeFi protocols and has been directly responsible for deploying more than 20 Uniswap instances. Between those chains and our involvement in the Optimism Superchain and Arbitrum ecosystems, GFX Labs has a long list of preexisting relationships that can be leveraged to grow Morpho quickly and safely while minimizing cost and distraction to the core Morpho team.
Conclusion:
This proposal accelerates Morpho’s expansion, leveraging GFX Labs’ expertise to enhance growth, decentralization, and user engagement, securing its position as the top borrowing and lending protocol.